Just over three months ago, Marketing AI Institute launched AI Academy for Marketers, an online education platform designed to help marketers understand, pilot and scale artificial intelligence. Members receive on-demand access to dozens of courses and certifications, our private Slack community, monthly Ask Me Anything Zoom sessions, vendor discounts and more.
And we’re committed to continually growing our course offerings and community to better serve members, and help them reach their goals. Here’s what’s new in Q3:
Since our July 15 launch of Academy, we’ve released three new courses—all designed to help you apply AI to your marketing programs. New members-only courses include:
Artificial Intelligence and Data for Beginners (Certification Course), Presented by Cal Al-Dhubaib, Managing Partner, Pandata
Artificial intelligence has an almost infinite ability to process data in ways that create tremendous value for marketers. But how do brands go from reading about AI to actually using it? It starts with asking the right questions about your data. Data powers all artificial intelligence solutions. What AI can and can’t do for your brand depends on the type and amount of data you have. In this Certification Course, Al-Dhubaib discusses:
Artificial Intelligence in Digital Marketing (Short Course), Presented by Kevin Walsh, Senior Product Manager, Machine Learning, HubSpot and Paul Roetzer, Founder and CEO, Marketing AI Institute
In this course, Paul Roetzer sits down with HubSpot’s Kevin Walsh to discuss the applications of artificial intelligence in digital marketing. They answer the following questions:
Boosting Digital Ads Via AI (Short Course), Presented by Aleks Farseev, Co-Founder and CEO, SoMin.ai
People use AI every day, no matter where they work or what they do: our smartphones have dozens of native capabilities powered by AI, such as voice assistants and real-time navigation; Google's AI predicts the places we go and suggests the phrases to search; Facebook's AI recognizes objects on images we post and infers our interests from the pages we visit; and our favorite services, like Amazon and Netflix, use AI to offer product recommendations.
This information is further used by advertising platforms to label customer audiences to deliver billions of ad impressions across the globe daily. Leveraging such information via AI technology is crucial for marketers to run effective digital advertising campaigns. This short course teaches you the basic principles of applying AI technology into your daily digital advertising routines.
Monthly Ask Me Anything Sessions with Instructors
In addition to the courses above, our members were invited to participate in three Ask Me Anything sessions with Instructors where they could ask their questions on marketing AI best practices, technology or AI implementation LIVE. These sessions included:
You asked, we answered! To help make AI Academy for Marketers more accessible to more marketers, we recently rolled out a new monthly payment option for our Academy memberships in addition to our annual plan. Join today for just $99/month with the option to cancel at any time, and a 14-day money-back guarantee.
We also have team (5+), nonprofit, student, and educator specials available. Contact us to learn more about those custom offerings.
With 30+ courses and more on the way, we’d love for you to join AI Academy and our growing community of marketers interested in learning and adopting AI.
We hope to see you in the community.