MAICON 2023 On-Demand
MAICON 2023 was held July 26-28, 2023 in Cleveland, Ohio. If you weren't able to attend or want to re-watch your favorite sessions, the MAICON 2023 bundle is for you!
This year's theme was "Explore. Experience. Engage." And MAICON 2023 content is designed to help marketers explore what is possible, experience what is new and upcoming, and engage with like-minded speakers, sponsors, and fellow attendees.
Enjoy on-demand access to 17 sessions, including sessions from Wharton School, Tomorrow.io, Google and Marketing AI Institute. See below for the full list:
- Beyond the Obvious: Generative AI Applications That Will Transform Marketing, Business and Education, Ethan Mollick, Associate Professor, Wharton School of the University of Pennsylvania
- Whose Job Does AI Automate? Cassie Kozyrkov, Chief Decision Scientist, Google
- The State of AI for Marketing and Business, Paul Roetzer, Founder & CEO, Marketing AI Institute
- The Marketing Singularity: Large Language Models and the End of Marketing As We Know It, Christopher S. Penn, Co-Founder & Chief Data Scientist, ai
- Forecasting the Future Marketing Org Chart & Team, Dan Slagen. CMO, tomorrow.io
- Turning Point: How to Evolve Your Marketing Strategy to Fit the Transformational Age of AI, Meghan Keaney Anderson, Head of Marketing, Jasper
- Building the Future: What’s Next For AI? Gary Survis, Operating Partner, Insight Partners; May Habib, CEO & Co-Founder, Writer; Viral Bajaria, CTO & Co-Founder, 6sense; Oz Krakowski, CBDO, Deepdub
- The Internal AI Council: How to Accelerate Understanding and Responsible Adoption Across Your Organization, Jessica Hreha, Head of Integrated Marketing, Demand Content Strategy, VMware
- Ethics in AI Marketing: Bringing the Human Back Into the Equation, Olivia Gambelin, AI Ethicist & Founder, Ethical Intelligence
- The Value of Storytelling in the Age of AI, Brian D. Fanzo, Digital Futurist, iSocialFanz
- AI, Compliance, and All the Insights a Prompt Away, Tim Hayden, Founder & CEO, Brain+Trust
- Unlocking the Power of AI for Agencies: Leaders Tell All About AI’s Impact on Talent, Operations, and Services, Cathy McPhillips, Chief Growth Officer, Marketing AI Institute; Tessa Burg, Chief Technology Officer, Mod Op; James Morse, Senior Vice President of Product, BrandMuscle; Patrick Patterson, CEO, Level Agency; Tyler Pigott, CEO, Lone Fir Creative
- Acing the Last Mile of AI, Cal Al-Dhubaib, CEO & AI Strategist, Pandata
- Prompt Engineering 101 for Marketers, Jim Sterne, President, Target Marketing of Santa Barbara
- Inside the C-Suite: CMO Perspectives on the Opportunities and Obstacles of AI Adoption, Matt Heinz, Founder/President, Heinz Marketing Inc; Lisa Ames, Principal, CMO and Operating Executive Norwest; Helen Baptist, Chief Strategy & Market Officer, BrandMuscle; Amanda Todorovich, Executive Director, Digital Marketing, Cleveland Clinic
- Beyond Content Creation: How to Best Identify Use Cases for Generative AI, Jeff Coyle, Co-Founder & Chief Strategy Officer, MarketMuse
- 45 AI Tools in 45 Minutes, Mike Kaput, Chief Content Officer, Marketing AI Institute
Buy the bundle today to gain the insights and technologies to advance yourself, and prepare your team for the age of AI.
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